How to Join the TikTok Creativity Program Beta (2025 Edition)
TikTok has revolutionized how content is created and consumed. In 2025, it’s not just a platform for trends and entertainment—it’s a serious income opportunity. One of the most exciting monetization options available today is the TikTok Creativity Program Beta, designed to reward original, high-quality content with real money.
If you’re a content creator wondering how to turn your TikTok videos into income, joining this program could be your golden opportunity. This guide will walk you through everything you need to know about joining the TikTok Creativity Program Beta in 2025—from eligibility and application to best practices for success.
🚀 What Is the TikTok Creativity Program Beta?
The Creativity Program Beta is TikTok’s newest monetization initiative, launched as an alternative to the original Creator Fund. While the Creator Fund had limitations in payouts and transparency, the new program aims to reward quality and performance more fairly, especially for longer-form content.
Key Features:
- Improved revenue model based on qualified views, not just raw numbers
- Focus on original, high-quality content
- Prioritizes videos longer than 60 seconds
- Transparent dashboard and earnings tracking
- Open to a growing number of countries and regions in 2025
This initiative encourages creators to post valuable, engaging content and rewards them with better earnings than ever before.
📝 Eligibility Requirements (As of 2025)
To join the TikTok Creativity Program Beta, you must meet the following criteria:
| Requirement | Details |
|---|---|
| Age | 18 years or older |
| Follower Count | At least 10,000 followers |
| Video Views | 100,000+ views in the past 30 days |
| Content Type | Original, longer-form videos (over 1 minute) |
| Location | Reside in a supported country |
| Account Status | In good standing with no community guideline strikes |
🔍 Which Countries Are Eligible in 2025?
TikTok continues expanding the program globally. As of 2025, eligible countries include:
- United States
- United Kingdom
- Canada
- Australia
- Germany
- France
- Brazil
- Mexico
- Indonesia
- Japan
- More regions being added monthly
If you’re in a newly added country, TikTok will notify you via the Creator Center when you become eligible.
📲 How to Apply to the Creativity Program Beta
Here’s a step-by-step guide to applying:
Step 1: Switch to a Business or Creator Account
- Go to your TikTok profile
- Tap the three lines (≡) > Settings and Privacy
- Tap Manage Account > Switch to Business or Creator
Step 2: Access the Creator Center
- Open your TikTok app
- Tap Profile
- Tap the three lines (≡) > Creator tools
- Select Creator Center
- Scroll to “Monetization Programs” and tap Creativity Program Beta
Step 3: Check Your Eligibility
If you meet the criteria, you’ll see a prompt to apply. If not, the option will be grayed out with a note explaining why.
Step 4: Apply and Accept Terms
- Follow the on-screen prompts
- Read and accept the program terms and conditions
- Provide necessary information (email, ID verification if needed)
Once approved, you’ll gain access to:
- A new dashboard showing estimated earnings
- Insights into your performance metrics
- Tools to help you optimize video length and engagement
💡 Tips for Getting Approved Faster
If you’re not eligible yet, don’t worry. You can still work toward it. Here’s how:
✅ Grow Your Follower Base
- Post consistently (1–3x daily)
- Engage with your niche community
- Collaborate with creators in your space
✅ Hit the 100K Views Threshold
- Create high-retention content
- Use hooks in the first 3 seconds to grab attention
- Share your videos across other platforms (Instagram, YouTube Shorts)
✅ Create Original, Long-form Content
- Avoid reposts or stolen content
- Focus on videos longer than 60 seconds
- Prioritize storytelling, tutorials, or “how-to” content
💵 How Much Can You Earn in the Creativity Program Beta?
TikTok hasn’t released official rates, but early data and creator feedback suggest:
- Higher CPMs (cost per 1,000 views) than the old Creator Fund
- Estimated $0.05–$0.30 per 1,000 qualified views, depending on engagement, audience region, and content type
- Creators with consistent 60+ second videos are earning hundreds to thousands per month
Earnings vary greatly based on:
- Video length and watch time
- Audience location
- Content quality
- Frequency of uploads
Example: A creator with 5M monthly views on qualifying videos might earn $1,000–$3,000 or more.
📈 Best Practices for Maximizing Earnings
Once you’re in the program, apply these strategies to maximize your income:
🎬 Create Value-Driven, Engaging Videos
- Focus on helping, educating, or entertaining
- Tell stories that keep people watching till the end
- Break content into series (Part 1, 2, etc.)
⏱️ Go Beyond 60 Seconds
- Use the full 3-minute or 10-minute options to increase watch time
- But only if the content deserves the length—don’t stretch unnecessarily
🔠 Use SEO-Friendly Captions and Hashtags
- Use searchable keywords in your title/caption
- Add trending but relevant hashtags to boost reach
📆 Stay Consistent
- Upload at least 4–7 long-form videos per week
- Use analytics to see what’s working and double down
🔐 Can You Be in the Creator Fund and the Creativity Program?
No. Once you join the Creativity Program Beta, you will automatically be removed from the Creator Fund (if you were in it before). The good news? Most creators find higher earnings and better support with the new program.
🔄 Can You Leave the Program If You Change Your Mind?
Yes. TikTok allows creators to opt out of the beta program through the Creator Center. However, keep in mind:
- You may not be able to rejoin immediately.
- You’ll lose access to associated analytics and earnings tools.
🧠 Final Thoughts: Is It Worth Joining?
If you’re serious about creating on TikTok and want to monetize your creativity, the TikTok Creativity Program Beta is 100% worth it.
Pros:
- Better earnings than the Creator Fund
- Transparent and real-time metrics
- Encourages longer-form, meaningful content
Cons:
- Strict eligibility requirements
- Must consistently create original, long videos
- Still in beta—policies may change
✅ Summary: How to Join the TikTok Creativity Program Beta (2025)
- Meet eligibility: 10K+ followers, 100K views in 30 days, 60-second+ original videos
- Switch to Creator or Business Account
- Open Creator Center via TikTok app
- Apply through the “Monetization” section
- Create and upload consistently to grow earnings
